Sign up for Creator Hooks Pro: Join 60,000+ creators getting a higher return on attention: Jake Thomas is the writer of Creator Hooks. Creator Hooks is a newsletter dedicated to helping you write better YouTube titles by studying human psychology. I read this newsletter every week, and what I love about Jake’s approach is that he’s very data-driven. In this episode, you’ll learn how to research your own titles, how you can leverage human psychology to get views, some successful frameworks for titles, and why curiosity is the most impactful emotion to tap into. Episode webpage: TIMESTAMPS 00:00 - He Is The Biggest YouTube Title Nerd IN THE WORLD 01:03 - INTRO 01:20 - DON’T Copy The Biggest YouTubers. Here’s Why 05:13 - How Jake Became OBSESSED With YouTube Titles 08:05 - The SECRET to Finding Patterns In Successful Titles 10:33 - The 3 Clickworthy Emotions You Don’t Know About 14:36 - How A Pro YouTuber ACTUALLY Makes Titles 18:19 - Sign Up For Creator Science! 19:09 - Playing The CRINGEY Game Of YouTube Titles 23:26 - Become A PRO At YouTube Titles 29:25 - Titles Are More Important Than Thumbnails (In Education) 30:54 - A/B Testing Titles For Beginners 36:06 - Listen to the Audio Podcast! 37:25 - Is This Chapter Title A Waste Of My Time? 38:26 - How a Title Nerd Curates His Newsletter 42:54 - Make Titles For Humans NOT Algorithms 48:09 - STOP Putting “And” In Your Titles 49:40 - The Art Vs Science of Titles 53:01 - OUTRO *** CONNECT WITH JAKE THOMAS 🌐 Website: 🐦 Twitter: *** CONNECT WITH JAY 🌐 Website: 📬 Newsletter: 🧰 Get our Toolbox: 🐦 Twitter: 📸 Instagram: 🎵 TikTok: @jayclouse 💼 LinkedIn: *** 🙏 GUEST REQUESTS & LISTENER QUESTIONS 🏁 PAST EPISODES & STARTER PLAYLISTS 💼 SPONSORS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify ☕️ Buy Me A Coffee *** TEAM Host + Producer // Jay Clouse: Editor // Conor Conaboy: Audio Engineer // Nathan Todhunter: Thumbnail Artist // Neaux: Creative Elements is part of the HubSpot Podcast Network.