Get my free guide on how to make viral videos (1M+ followers, 1B+ views): Grow 10x faster on social media with Sandcastles (research + ideas + hooks + scriptwriting): Join my free community for business owners learning content (30K+ members, 60 free tutorials: In this video, I share 9 non-obvious lessons learned growing from 0 to 100K subscribers on YouTube. RESOURCES MENTIONED: YouTube Hooks & Intros: • Hooks Video 1 - • Hooks Video 2 - • Hooks Template - Kallaway's YouTube Team: • Ideas & Packaging Team - • Thumbnail Designer - • AI Scriptwriter Tool - • Editors - • Kallaway's YouTube Academy (Waitlist) - Gear Setups: Video Time Stamps: 0:00 Intro 0:25 Lesson 1: Audience Matching 5:57 Lesson 2: Cross Platform Posting 9:46 Lesson 3: Social Proof & Outliers 12:47 Lesson 4: Ideas & Packaging 15:24 Lesson 5: Hooks 16:40 Lesson 6: Differentiation 18:40 Lesson 7: Professional YouTube Team 20:48 Lesson 8: Perception of Quality 21:33 Lesson 9: Mindset 23:44 Summary for Entrepreneurs ------------------------- BEST FREE CONTENT RESOURCES: • WavyWorld (Free invite: ) - I built a free community for entrepreneurs & business owners to improve at content. Currently at 31,000+ members, 60+ free trainings • Content Department ( ) - If you want to get an edge & learn about content trends/formulas before everyone else, I share everything here for free SHORT-FORM VIDEO TOOLS & PROGRAMS (IG, TIKTOK, LINKEDIN, YOUTUBE): • Use My Short-Form Content Platform (research + ideas + hooks + scripts + formats) - • Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - • Hire My Short-Form Video Editors - • Join Kallaway's Short-Form Academy (designed to help business owners build a short-form content machine that generates free attention and turns it into leads & sales) - LONG-FORM VIDEO TOOLS & PROGRAMS (YOUTUBE) • Hire My Ideas & Packaging Team - • Hire My Thumbnail Designer - • Hire My YouTube Video Editors - • Use My YouTube AI Scriptwriter Tool (Waitlist) - • Join Kallaway's YouTube Academy (Waitlist) (go from zero to crushing on YouTube as a business owner) - ---------- Follow me (1M+: followers) For Tech & AI: • Instagram: , • YouTube: @kallaway • Tiktok: @kanekallaway For Content/Marketing Strategy: • Instagram: • YouTube: @kallawaymarketing Other: • LinkedIn: • X: • Threads: • Blueprint (newsletter for entrepreneurs): • WavyWorld (free course + community to level up short-form video):