Free Lead Gen Playbook: Try UpLead Free: Most teams don’t have a “lead” problem — they have a “qualified, reachable, wants-to-talk-now” problem. In this video I walk you through the exact 17-step outbound system we use to book meetings on demand — the same one that helped us grow UpLead to $30M+ without raising a dime. You’ll see: how to define a real ICP (and disqualify the junk) how to pull a clean, segmented 100-lead list the 14-day multi-channel cadence (email, phone, LinkedIn) cold email + cold call scripts you can copy what to track so you know it’s working (grandma-simple scoreboard) how to fix low-reply campaigns in 7 days Run this with whatever tools you use — agency, SaaS, services, founder-led sales — it works anywhere you need more quality conversations. 🟣 Grab the free playbook: “Lead Gen That Doesn’t Suck” — ICP template, data checklist, 4 email openers, the 14-day cadence, call opener, objection snaps, tracker. Link: 🟣 Want qualified data to plug into it? Start a free UpLead trial, pull 100 ICP-matched leads, and run this exact flow. If you don’t get more meetings per dollar than your current source… don’t switch. Try UpLead Free: — ⏱️ Timestamps 0:00 The system the best outbound teams use 0:58 Step 1: Decide your lane — why narrow ICPs win 1:54 Step 2: Write a real offer 2:54 Step 3: Build a 50-lead starter list 4:06 Step 4: Add a “why now” trigger 6:34 Step 5: Set your scoreboard 7:43 Step 6: The daily block 8:43 Step 7: Email that earns replies 9:48 Step 8: Cold call opener that gets permission 12:21 Step 9: LinkedIn touch 13:39 Step 10: The 14-day rhythm 14:26 Step 11: Speed to lead & routing 15:10 Step 12: Parallel dialer done right 15:48 Step 13: Objection playbook 16:55 Step 14: Multi-thread without being annoying 17:34 Step 15: The Friday fix (15 mins) 18:24 Step 16: Arm your champion 19:30 Step 17: Make it a habit 19:54 Free playbook + UpLead If this helped, hit Like so more founders/sales leaders find it, and subscribe — I’m dropping more outbound, cold email, and founder-led growth videos every week.