Get your Free Author 2.0 Blueprint at: One of the challenges for writing non-fiction is to get the balance right. You don’t want to write a dry, academic tome, but neither do you want a fluffy book of no substance. You also want to feel that your writing project is a creative experience and not a painful college assignment. So how can you turn what feels like a boring book into an engaging read? In this video I discuss: - Sharing your story and personal experience - YOU are original and your voice will bring your book alive - Don't be too academic - Eliminate jargon - Use active language - Use quotes, images, illustrations, photos or other visuals For more, check out How to Write Non-Fiction: Turn your Knowledge into Words, available in ebook, print and audiobook editions: