Former #google Chief Business Officer and bestselling author #MoGawdat delivers an unmissable Keynote Session on how we can harness AI to amplify our most uniquely human capabilities. He explores the profound shift underway as intelligent machines reshape work, creativity and decision-making and shares practical frameworks for thriving in an AI-driven future. Gawdat addresses the urgency of preparing both individuals and organisations for the age of automation, outlining actionable strategies to maintain human agency, protect values and build a future where technology augments rather than replaces us. Following the Keynote, Mo Gawdat is in conversation with #CatherineBall, award-winning, company director, bestselling author and futurist working across global projects where emerging technologies meet humanitarian, education and environmental needs. South by Southwest (SXSW) Sydney is an annual meeting place for Asia-Pacific’s pre-eminent creative industries to connect and explore. The event is a week-long program stacked with more than 1,000 ground-breaking events and networking sessions across pillars of Tech and Innovation, Games, Music, Screen and Culture. Informed by a multicultural landscape and an enduring preservation of past and present Indigenous cultural heritage, Sydney offers a rich arts and culture scene with beautiful galleries, acclaimed theatres and burgeoning performance spaces. We acknowledge the Gadigal people of the Eora Nation as the Traditional Custodians of the land we now call Sydney, where #SXSWSydney will take place. We pay our respects to Elders past, present and emerging for their continuing connection with cultural, spiritual and educational practices, and extent this respect to all Aboriginal and Torres Strait Islander peoples. Always was, always will be. Connect with SXSW Sydney: LinkedIn: / Instagram: / TikTok: / @sxswsydney