You’ve got the data. The performance is strong. But your budget request still gets shut down. Sound familiar? The truth is, just showing numbers isn’t enough. If you want to drive decisions, you need to tell a story with your data. In this video, we break down why data storytelling is important, and walk through real-world data storytelling examples to help you communicate insights that actually get results. From improving your chart titles to choosing the right visuals and adding context through annotations — we’ll show you how to turn raw data into a clear, compelling narrative. Whether you’re reporting on marketing performance, trying to secure more budget, or just want your insights to land better — this is how to do it. 📊 Want to create better reports, faster? Try Funnel’s Data Hub 👉 📚 Click here to see more videos on data visualization and data storytelling 👉 📌 TIMESTAMPS: 00:00 - 01:22 – Why data storytelling is important 01:23 - 02:45 – Data storytelling tips 02:46 - 03:32 –Data storytelling example 03:33 - 05:09 – How to create a compelling data story 05:10 - 05:50 – Wrap up 💡 Subscribe for all the tips you need to become a more data-driven marketer 👉 @WeAreFunnel STAY TUNED: 👇 LinkedIn: Instagram: TikTok: @wearefunnel Blog: #datastorytelling #datavisualization #marketinganalytics #datadrivenstorytelling #marketingdata #storytellingdata #dashboardtips #marketingmeasurement